Video clip "Seeds". Behind shots of shootings.

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Artur Khasanov on the filming of the video clip "Seeds"

Who can tell more about the process of filming the video, if not the director, on whose shoulders lies a huge creative and technical task, on the fulfillment of which depends much of the success of the future product?

Artur Khasanov, head of Petrucho film production, spoke about how the shooting took place the most anticipated premiere of the fall - clip Angelica Nacheva и Sultan of the Hurricane for the song "Seeds".

Only three days has been determined on shooting a new project. They walked in locations of the ethnographic museum "Ataman", which is located on the Taman Peninsula.

The film crew, artists, dance group “ZOOM dance project” and director of the company “Zvuk-M” began work immediately on the day of arrival.

Dance collective "ZOOM dance project" on the set of the video clip "Seeds"
Dance group "ZOOM dance project" on the set of the video clip "Seeds"

The clip "Seeds" is the result of the work of a close-knit team

“There were a lot of difficulties, - says director Artur Khasanov, - because the team was big, and if at least one participant did not do their job on time, we simply would not have made it in three days. Moreover, the Sultan had to leave for one day, and we urgently had to figure out how to organize the process more fruitfully, despite the absence of the main character. As a result, we spent more time filming the story, which made the whole video much more interesting. So I was pleased with the result. In addition, there was an abnormal heat, but a positive attitude helped us get through it. The atmosphere on the set was so friendly and positive that it was doubly pleasant to work. "

Artur Khasanov: "An incredibly cheerful, friendly and positive atmosphere reigned on the set of the clip" Seeds "
Artur Khasanov: “An incredibly cheerful, friendly and positive atmosphere reigned on the set of the video for“ Seeds ”. Taman. June 2017

Preparation for the shooting lasted a month before the process itself, which largely helped to optimize it. The director has a difficult task: to make a new clip that was shot in the same locations and with reference to the same 50-60-her years that were shown in the clip “To the disco!”.

“At the same location, different directors can shoot different genres, ranging from comedy and ending with a horror movie. And each has its own look and taste. To go to a place where a very successful video has already been shot is a challenge to yourself. See what other directors didn't see before me. And, by the way, long before our clips, these locations have been used in big films more than once.

Working moments of filming the video "Seeds". Taman. June 2017.
Working moments of filming the video "Seeds". Taman. June 2017.

One way or another, and the choice of the same locations that were used in the video of Sultan Uragan and Murat Tkhagalegov "To the disco!" Implies an involuntary comparison of two director's works - Bisher Eroko ("One Light Studio"), who shot "To the disco!" and Artur Khasanov, who is working on the clip "Seeds".

“I, of course, am pleased that the not yet released video“ Seeds ”is already compared with such a hit. After all, the clip “To the disco!” Was nominated for the RUTV award (in the nomination “Breakthrough of the Year”) and collected more than 100 millions of views in the network. And if our work will repeat the success of my good friend Bisher Yeroko, I will only be glad of it. Moreover, he was one of those who, at the initial stage of development of our studio, helped and supported with his advice and shared experience, ”says Artur Khasanov.

The main characters of the video "Seeds" - Angelica and Sultan

As for the main characters of the video, performers of the song "Seeds" - Angelica Nacheva and Sultan Hurricane, then, according to Arthur, there was such a successful creative tandem that the work simply could not help but argue.

“Working with Angelica, especially in the duet with Sultan, is a little adventure. Both artists have behind them many years of experience in the Caucasian show business.

These are people who personify the face of our variety art and do it well.

Sultan's second name is "Hurricane", it actually emphasizes his character and desire to work like a real hurricane.

Well, Angela's perseverance and ability to work is what every artist should strive for. She raised the bar so much that there is not and will not be such a second Angelica Nacheva. For me, of those with whom I have worked today, she is number one! "

Now Artur Khasanov is working hard on the project "Seeds". According to the latest data, the video will be released in October ...

Artur Khasanov, film crew of Petrucho film production and Sultan-Uragan during the filming of the video clip "Seeds". Taman. June 2017.

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